Non-Profit Organisation
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11 chapters
- Personal Introduction
- Background of the RNIB
- What is distinctive about the RNIB
- Key factors of success
- Stakeholders
- Influence of Government
- Professionalisation and its impact upon core values
- Competitive Versus Collaborative Strategies
- The Changing role of RNIB
- Future challenges for RNIB
- Strategic goals of RNIB
Published
May 2007
The Royal National Institute of the Blind is a major non-profit organisation and their experience in managing a business in this sector offers valuable insights to business students through the questions put by a member of Aston Business School.
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